# Commerce analytics that go deeper than marketing metrics

Lebesgue analyzes your ad performance and benchmarks your marketing spend. Spark by MishiPay goes beyond marketing — analyzing margins, inventory, customers, and discounts through conversational AI.

[Try Spark Free](https://spark.mishipay.com/register) [See Comparison](https://spark.mishipay.com/blog/vs-lebesgue#comparison)

## Feature Comparison

See how Spark by MishiPay and Lebesgue compare across key features.

| Feature | Spark by MishiPay | Lebesgue |
| --- | --- | --- |
| AI Capabilities | | |
| Conversational AI analytics |  |  |
| Natural-language report generation |  |  |
| Agentic actions (change prices, create discounts) |  |  |
| Analytics | | |
| Customer lifetime value |  |  |
| Margin & profitability analysis |  | Basic |
| Inventory health diagnostics |  |  |
| Customer segmentation |  | Basic |
| Discount impact analysis |  |  |
| Marketing | | |
| Ad performance analytics | Roadmap |  |
| Competitor benchmarking |  |  |
| Google & Meta ad integration | Roadmap |  |
| Platform Support | | |
| Multi-platform support |  |  |
| Shopify integration |  |  |

## Why merchants choose Spark

Key advantages over Lebesgue

### Full commerce stack, not just marketing

Lebesgue focuses on ad analytics and marketing LTV. Spark by MishiPay covers 12 layers — margins, inventory, customers, carts, discounts, and more.

### Conversational, not dashboard-driven

Ask any question about your store and get an instant answer with charts and recommendations. No dashboards to configure.

### Works beyond Shopify

Lebesgue is Shopify-only. Spark by MishiPay supports WooCommerce, Square, Magento, Odoo, and more.

## Pricing Comparison

Simple, transparent pricing — no hidden fees.

### Spark by MishiPay

$49/mo

- Unlimited AI conversations
- All platform integrations
- Full 12-layer diagnostic
- PDF, Excel & Word exports
- Agentic write actions

[Get Started Free](https://spark.mishipay.com/register)

### Lebesgue

$29/mo

- Shopify only
- Ad performance analytics
- LTV analysis
- Competitor benchmarks
- Marketing AI insights

## Frequently Asked Questions

Does Spark by MishiPay replace Lebesgue for ad analytics?

Spark by MishiPay focuses on store-level commerce analytics. If ad performance monitoring and competitor benchmarking are your primary needs, Lebesgue may complement Spark by MishiPay rather than replace it.

Can Spark by MishiPay calculate LTV like Lebesgue?

Yes. Spark by MishiPay calculates customer lifetime value, cohort retention curves, and repeat purchase rates through conversational AI — plus inventory, margin, and discount analytics that Lebesgue doesn't cover.

Is Spark by MishiPay worth the price difference over Lebesgue?

Spark by MishiPay is $49/mo vs Lebesgue's $29/mo. The additional $20 gets you full commerce analytics across 12 layers, multi-platform support, and AI write actions — replacing the need for multiple separate tools.