# Spark vs BeProfit

## Profit analytics with AI depth

BeProfit tracks Shopify profit and COGS. Spark by MishiPay goes further — conversational AI that covers margins, inventory, customers, and discounts across every ecommerce platform.

## Feature Comparison

See how Spark by MishiPay and BeProfit compare across key features.

| Feature                                   | Spark by MishiPay | BeProfit |
|-------------------------------------------|-------------------|----------|
| AI Capabilities                           |                   |          |
| Conversational AI analytics                |                   |          |
| Natural-language report generation         |                   |          |
| Agentic actions (change prices, create discounts) |         |          |
| Analytics                                 |                   |          |
| Profit & margin tracking                  |                   |          |
| COGS management                           |                   |          |
| Customer lifetime value                   |                   |          |
| Cohort analysis                           |                   |          |
| Inventory health diagnostics               |                   |          |
| Discount impact analysis                  |                   | Basic    |
| Cart abandonment insights                  |                   |          |
| Marketing                                 |                   |          |
| Ad spend tracking                         | Roadmap           |          |
| Platform Support                          |                   |          |
| Multi-platform support (WooCommerce, Square, etc.) |           |          |
| Shopify integration                       |                   |          |
| Reporting                                 |                   | CSV/Excel|

## Why merchants choose Spark

### Beyond profit tracking

BeProfit stops at P&L. Spark by MishiPay covers 12 diagnostic layers — margins, inventory, customers, discounts, carts, and more.

### Ask, don't navigate

Instead of clicking through profit dashboards, ask Spark by MishiPay any question about your business and get an instant answer.

### Every platform, not just Shopify

BeProfit is Shopify-only. Spark by MishiPay works with WooCommerce, Square, Magento, Odoo, and more.

## Pricing Comparison

Simple, transparent pricing — no hidden fees.

### Spark by MishiPay

$49/mo

- Unlimited AI conversations
- All platform integrations
- Full 12-layer diagnostic
- PDF, Excel & Word exports
- Agentic write actions

### BeProfit

$25/mo

- Shopify only
- Profit & COGS dashboards
- Cohort analysis
- Ad spend tracking
- Scheduled reports

## Frequently Asked Questions

**Does Spark by MishiPay track COGS like BeProfit?**

Spark by MishiPay calculates margins from your store data and can incorporate COGS when available. Unlike BeProfit, it also analyzes inventory health, customer segments, and discount effectiveness.

**Is Spark by MishiPay more expensive than BeProfit?**

Spark by MishiPay is $49/mo vs BeProfit's $25/mo base plan. However, Spark by MishiPay replaces multiple tools — profit tracking, customer analytics, inventory analysis, and more — making it more cost-effective overall.

**Can I use Spark by MishiPay and BeProfit together?**

Yes, both connect to Shopify independently. Many merchants start with both and find Spark by MishiPay covers all of BeProfit's functionality plus much more.