# Shopify Analytics by Spark

Connect your Shopify store in 60 seconds and get instant AI-powered analytics. Ask questions about sales, margins, customers, and inventory — and get plain-English answers with actionable recommendations.

## What Spark does for Shopify

AI-powered analytics built for Shopify merchants

### Margin & Profitability Analysis

Understand true product profitability after COGS, shipping, discounts, and fees. Find hidden margin leakers.

### Customer Lifetime Value

Identify your highest-value customer segments and understand repeat purchase patterns across cohorts.

### Inventory Health

Spot overstocked and understocked SKUs, calculate capital efficiency, and optimize reorder points.

### Discount Impact Analysis

Measure whether discounts are driving incremental revenue or just training customers to wait for sales.

### Cart Abandonment Insights

Understand abandonment patterns, threshold price points, and recovery opportunities.

### Sales Trend Detection

AI spots trends, anomalies, and seasonality patterns you'd miss in spreadsheets.

## How to connect Shopify

Up and running in under 60 seconds

1. ### Connect your Shopify store
   One-click OAuth connection. Spark by MishiPay gets read access to your store data — no code or manual setup needed.

2. ### Ask your first question
   "What are my best-selling products by margin?" — Spark by MishiPay analyzes your data and responds in seconds.

3. ### Act on AI insights
   Get recommendations and take action directly. Adjust pricing, create discounts, and optimize inventory from the chat.

## Full Capabilities

Everything included with your Shopify connection.

- Real-time Shopify data sync
- Order & transaction analytics
- Product performance analysis
- Customer segmentation & LTV
- Inventory health diagnostics
- Margin & profitability reports
- Discount effectiveness analysis
- Cart abandonment patterns
- PDF, Excel & Word export
- Agentic write actions (price changes, discounts)
- 12-layer comprehensive diagnostic
- Natural-language queries

## Frequently Asked Questions

**How does Spark by MishiPay connect to my Shopify store?**  
Spark by MishiPay uses Shopify's official OAuth flow. Click "Connect Store", authorize access, and your data is available instantly. No API keys or manual configuration.

**What Shopify data does Spark by MishiPay access?**  
Spark by MishiPay reads orders, products, customers, inventory, and discount data. It never modifies your store unless you explicitly enable and request write actions.

**Does Spark by MishiPay work with Shopify Plus?**  
Yes. Spark by MishiPay works with all Shopify plans — Basic, Shopify, Advanced, and Plus. The same features are available regardless of your Shopify plan.

**How is Spark by MishiPay different from Shopify's built-in analytics?**  
Shopify's reports show static data. Spark by MishiPay lets you ask questions in plain English, cross-references data across all 12 diagnostic layers, and provides actionable recommendations.